SMS is nearly ubiquitous in terms of device and network support, enjoys wide consumer awareness across all demographics and is relatively inexpensive for consumers, brands and marketers. SMS is a highly effective way to deploy a mobile marketing campaign to reach the mass market, serving as the glue that cements multichannel campaigns.
Innovate M will create lasting value in your SMS campaigns by providing the shortest lead times to execute, proven reliability, carrier approved solutions, and ongoing regulatory compliance.
SMS Interaction Options - "What can you do with SMS?
SMS by the Numbers:
- Close to 90% of all Americans have a mobile device
- 95% of cell phones have SMS capabilities
- 80% of U.S. Mobile phone users text
- Text messages, on average, are read within 4 minutes compared to 48 hours for email
- 50% of SMS users are aged 35+, and 75% are aged 25+